A disparity between the way we think about employee motivation and the way it really works.
Frederick Herzberg’s research on employee motivation in the 1950s and 1960s highlighted a disparity between the way we think about motivation and the way it really works. Published in 1968, his ‘One More Time’ paper spoke and set to revolutionize the way that we think about motivation
Yet decades later, his insight remains notably absent from much discussion about motivation. So what did Herzberg find, and why is it important? Read along as Mark takes us on an abbreviated journey into the history and practical application of theory regarding Employee Motivation.